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Impact of the Fiscal Cliff on Non-Profits
Though they waited until the 11th hour, Congress was able to pass the American Taxpayer Relief Act of 2012 (H.R. 8), avoiding the “Fiscal Cliff” for the time being. Since its passage on New Year’s Eve, non-profits and their donors have been trying to sort out the...
The “Great Recession” and Its Effects on Non-Profits
The economy has been the focus of many headlines over the past five years. Most people outside of the nonprofit world do not consider the impact that the ups and downs of the economy have on charitable organizations. In October 2012, more than fifty percent of...
Emotional Donors or Rational Donors?
As fundraisers, we want to be armed with as much information as possible to reach our donors effectively. Determining whether to appeal to donors rationally or with an emotional appeal is a question that we have all struggled with. Depending on the mission of your...
Donors: Finding Their ‘Giving Pocket’
While many non-profits focus on major gifts and consistent monthly gifts, you may be missing the ‘giving pocket’ of some prospective, and even current, donors. Donors give to a cause because it has touched their life or stirred their heart in some way. While this type...
Supercharge Your Next Silent Auction
Silent auctions have long represented the most effective fundraisers for thousands of non-profit organizations. Recent advances in technology will help “supercharge” your event results. Easy access to quality auction items, better service, plus winning bids that soar...